Ecommerce Marketing

If you already have an online shop that you are proud of, you may just be interested in taking advantage of our marketing services. We provide the best SEO (Search Engine Optimisation) services in the UK, with a proven track record. Our services can include the following:

• Organic Search Engine Optimisation
• Pay Per Click Search Engine Marketing
• Google Analytics & Google Shopping
• Article Marketing, Social Networking / Bookmarking
• Internal Shopology

Organic Search Engine Optimisation (SEO)

Having a great looking e-commerce shop, with the best prices won't be making any money at all unless it has the key ingredient. Customers. When starting a new online shop, or improving an existing one, it is important that you primarily focus on 'Organic Search Engine Optimisation'. On search engines such as Google, Yahoo, Bing etc, results come in 2 forms: organic listings and Pay Per Click adverts. The organic listings are the free entries that are listed down the left.

We use only white-hat SEO techniques with a focus on high quality content as our number 1 priority

We can re-code your website so that it is search engine friendly, allowing you to specify to us, exactly what phrases you want to be listed for in the search engines. With our combination of re-working your website so that it is search engine friendly, and increasing your websites strength through linking strategies, your e-commerce website will appear for the searches that you want it to.

Pay Per Click Search Engine Marketing

Pay Per Click Marketing is a guaranteed way of driving traffic to your website instantly. With new e-commerce shops, there can be a slow start while you are getting established, so with Pay Per Clicks, you can drive as much traffic to your website as you like. Our dedicated marketing team will research your products and ensure that your Pay Per Click budget is being utilised to bring the best type of customers to your website.

While PPC gets you onto page 1 quickly, we recommend organic listings for much higher quality traffic

Articles, Google Base & Ecommerce Analytics

As part of an advanced SEO campaign, our dedicated SEO team will write articles, write press releases and will obtain authentic links from websites who will help give credibility to your site in the eyes of search engines. The amount you spend on SEO will determine how often we contribute to your website in this way. We can also submit your products to Google shopping results for even more traffic.

Using the Google Analytics tool, which we will integrate with your website with ecommerce settings, we can analyse in detail a huge amount of data. This includes people's buying habits, which areas people are buying from and even which keyword searches are leading to sales.

Internal Shopology

When you walk into any retail store, you are bombarded with special offers and Point Of Sales Displays. This is deliberate, and is referred to in the retail industry as 'Shopology'. The sample principal can be applied to your e-commerce shop. Our marketing design team can help maximise your sales conversions by increasing your website's usability and encouraging sales. This is done in a number of ways:

• Bestsellers / Featured Products Modules
• Up-sells / Cross-sells / Related Products
• Banner Ads & Point of Sale
• Special Offers / Sale Items
• Promotional Plug-ins & Extensions
• Shipping Offers
• Market Segmentation