ecommerce

Here at ecommerce website design we welcome the opportunity to assess e-commerce websites and give you our honest oppinion based on the usability, functionality and longevity of your e-commerce store.

Whether you feel that your ecommerce store is getting a bit long in the tooth or whether your ecommerce website is just not pulling in the kinds of business that you feel it should, we can help you with giving you a review of your site. Picking out problem areas and recommending solutions.

We can even assess the plausability of integrating magento into existing websites, taking into account the design and theme of your existing site and advising you on what steps should be taken in order to increase traffic and therefore revenue to/from your website.

If you are interested in having your website reviewed free of charge just let us know by calling the numbers at the top of your screen or emailing us.

Thanks for visiting our magento blog and take a look at our shop reviews page to see how we can help.

When browsing the web and visiting e-commerce store and shops I have been astounded at the number of flaws that some of these websites classify as “features”. When designing an ecommerce shop it is important to have only one thing in mind – usability. There’s no point building a bridge if no-one can cross it – same applies to an ecommerce shop. This is why we use Magento, the usability is effectively built in. Of course there are ways that we can improve even the usability of magento but at least it does the important things correctly – aspects such as:

• one-page checkout
• floating basket/wishlist
• tabbed information (modern theme)

All of these features are important, very important – as important as anything else that appears on the site. I have seen too many good ecommerce stores let down by bad usability design – even some magento ones! (This is because they hacked magento up like a roast parsnip).

In the coming week I will be reviewing a book entitled Magent 1.3: Sales Tactics Cookbook. It is this book which has piqued my interest in the usability of Magento sites – it is vital that when a visitor comes to your store – they turn into a customer.

This is really just something to think about before I give you all a brief overview of the book and go into more detail on some of the topics mentioned within. Trust me, they are worth knowing about.

Thanks for visiting our magento blog at ecommerce website design!

Back in the day…we had a wide selection of buildings, some big, others slightly smaller. We called these strange places “shops”.  In these “shops” lived a few humble “staff”, whose job it was to patrol the “shop” and keep a wary eye out for miscreants and vagabonds. They were also required to “face-up” the aisles and sometimes mop the floor.

Stock was laid out in the open…a very dangerous tactic. Many’s a time when a “shoplifter” would…now let me get this right…tip the “shop” up and empty the contents into a large ‘duffel bag’ or ‘hoody’ and then scarper away pockets bulging.

In the days of old the rules were simple – either you had a shop and sold your products – or you didn’t. If you did, you would make money but due to shoplifters and duffel bags you might also lose money.

Ecommerce is the future, but is it the future for some or the future for all? According to all those boring statistics, the world wide web is gradually catching up with high-street retail in terms of the number of products being bought. This is still at the time when my broadband speed is only slightly faster than my kettle at opening Google.

It is my belief that the emergence of e-commerce (there are many ways to spell it) as the fast approaching primary source of purchase is because of the psycho/social dis-interaction between human being and money. Now I am no psychologist – all I know is – it hurts a hell of a lot more when I extract a crisp, clean £10 note from my wallet, and, with trembling hands, pass it over the counter to pay for my milk and cheese, than it does when I click a button and spend £10 on a DVD I don’t even have to leave the house to receive.

Stop Press! (or stop-publish in this case)

I have literally just been told, right this second, over my shoulder – amongst the abuse and gestural insults – that the future is in fact “M-Commerce” or “Mobile Commerce“. Descriptions of this new phenomenon are vague at best but the general idea is that ‘ubiquitous’ computing is taking over the world – the fact that you now have a choice as to how and where and why and if and who and when you buy your products means that it literally is all down to you. So what do you do? Do you get on the iPhone and buy your slippers? Do you purchase your cuff-links on your laptop on a beach? Do you buy your dog food while sitting down having a brew in those slippers and cuff-links at home in your computer room? Personally I do all of them…

E-commerce website design is always trying to keep up to date with the latest developments in the world of ecommerce – we did actually know about m-commerce before I just mentioned it…I only added that in there to keep your heart-rate up. Some good news though! We are now hiring for Magento Jobs as well as web design and possibly some SEO. Just see our other posts for details.

To Sum up and get this post over and done with – e commerce (yup, third different spelling on the same post) and m-commerce / “ubiquitous commerce” is almost certainly the future and hopefully we’ll all be ready when it happens.

Next time you walk into a “shop” take a picture…